Michelob Ultra Helped Kirby Mckenna Catch up on a Year of Celebrations

[The post was created in partnership with MIchelob ULTRA and is a part of a Sweepstakes called The Celebrations We Missed – you can enter until the end of 2021. As always, we only post about the stuff we truly love.]

When we opened the Celebrations We Missed sweepstakes, we created it so that you could enter for yourself or for a friend, to help make up for celebrations that were cancelled, moved or upended. 

When we read Caity Bobber’s submission for her very good friend Kirby McKenna, it outlined that Kirby had to reschedule her wedding, change cities and jobs without a proper goodbye, and after working for years to qualify for the Boston Marathon—the 2020 race that she was eligible to run was cancelled. She qualified via the 2019 Chicago Marathon, running a blazing-fast 3:27, which means she was running faster than 8-minute miles for an entire marathon. Anyone who trains that hard just to run another marathon deserves a party in our books.

Even with all of that, Bobber said McKenna’s attitude was unmatched.

“Her glass half-full attitude is so inspiring … and in fact, the only time she doesn’t have a glass half-full is when she’s drinking Michelob (because she’s already finished it and is on Round 2),” she said.

In March, we started planning a surprise for McKenna that was meant to be a little bit of everything she missed. We were able to pull it off for her June 27 with the help of our partners and her friends who drove, and flew from far and wide to surprise and celebrate her. 

We started at Heartbreak Hill Running Company in Chicago, named for an infamous hill on the Boston Marathon course. She was greeted by Caity – her friend who had nominated her – and she was able to select any shoes she wanted – and like any serious runner, she selected her ride-or-die running shoes in two minutes flat.

With that, ten of her friends (and her fiance, who she thought was still in San Francisco) walked into the store to join us for a Go Running Tour of Chicago’s Lincoln Park. We wanted to give her a chance to soak up some of the sights she may have missed before she moved. The tour started and stopped at historical monuments and buildings that spanned the park – and the distance was a reasonable 5k so all of her friends still loved her at the finish line, no matter their running prowess. 

Waiting for her at the end of the run were more friends and family at Kirkwood Bar and Grill – McKenna’s favorite Chicago spot – ready to celebrate her engagement (and, almost everyone else in the group’s engagement it seemed). It was a reunion for the friend group held over buckets of Michelob ULTRA, nachos and tater tots. 

Friends, movement and celebration – I can’t think of a better way to spend a Sunday.

If you or someone in your life missed big milestones or celebrations in 2020 and 2021, Michelob ULTRA is helping us to make up for some of those missed moments until the end of 2021. Enter for your chance to win below.

Let us know!

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About Jeana Anderson Cohen

Jeana Anderson Cohen is the founder and CEO of asweatlife.com a premiere wellness media destination that creates content and community to help womxn live better lives and achieve their goals. Before founding health-focused companies Jeana earned a degree in Journalism from the University of Wisconsin-Madison - and fresh out of college she worked on the '08 Obama campaign in Michigan. From there, she created and executed social media strategies for brands. aSweatLife fuses her experience in building community and her passion for wellness. You can find Jeana leading the team at aSweatLife, trying to join a book club, and walking her dog Maverick.

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