Listen: Israel Idonije Tackles His Post-NFL Goals as an Entrepreneur

“Really, I just feel like I’m, above all things, a creative,” 11-year NFL veteran Israel Idonije explained as he was describing his post-football business ventures.

Today, Idonije is truly stretching those creative muscles on a lot of different ventures.

Israel is the founder of iF Charities, which has programs that have contributed to the lives of over 10,000 youth in Chicago, Winnipeg and West Africa. As an entrepreneur, Israel has started several successful business ventures. His company blessed stands as the industry leader in communion supplies, and ATHLiTACOMiCS develops custom comic content and properties. He also cofounded Crypto Key Stack and launched FBRK (fabric) Impact House, a 40,000 square-foot, first of its kind philanthropic hub in the heart of Chicago’s Loop.

But when he talks about it, one business really has his heart.

He opened RSTR, a gym in Chicago’s South Loop last year is focusing on building that community and the business’s future – yes, even during the pandemic. You’ll hear him talk about his vision for the fitness concept on the episode.

This level and breadth of accomplishment didn’t come from nothing. Idonije’s family drilled the idea of goals into him.

“Growing up, we were very strict in our household, and as a part of our daily routine, we needed to journal,” Idonije recalled.

And in those journals at 13, he set himself on path that was close to where he ended up.

He wanted to play for the Chicago Bulls alongside Michael Jordan. What’s that saying? Shoot for the Bulls and you’ll end up among the Bears.

In this episode, you’ll hear about Idonije’s other childhood goals (and some of them might make you love him more) as well as his plans for retirement.

If you love this episode as much as we do, subscribe to the #WeGotGoals podcast wherever you like to listen to podcasts, including on Apple and Spotify (and hey, leave us a rating while you’re at it!).


About Jeana Anderson Cohen

Jeana Anderson Cohen is the founder and CEO of a premiere wellness media destination that creates content and community to help womxn live better lives and achieve their goals. Before founding health-focused companies Jeana earned a degree in Journalism from the University of Wisconsin-Madison - and fresh out of college she worked on the '08 Obama campaign in Michigan. From there, she created and executed social media strategies for brands. aSweatLife fuses her experience in building community and her passion for wellness. You can find Jeana leading the team at aSweatLife, trying to join a book club, and walking her dog Maverick.